Client Galerie Anatome
Illustrator Beata Konarska
The Joy of the lettering for ‘danse 2000’ in this poster is immediate, the implication obvious.
The serendipities, varying pressures and colours of this lettering suggest the potential beauty of human movement making this lettering the perfect voicing for a dance festival.
The lettering is countered by straight sans serif typesetting. It is interesting as to why straight setting has been used; it almost seems a let down that perhaps some alternative hand lettering has not been used. Perhaps this is to give corporate weight to the festival, hinting that the designer (or company) does not want the poster to be read as frivolous.
Making hand (or foot) rendered letterforms work with straight typesetting is always a difficult task. However, for whatever reason there has been a definite decision to choose straight setting for the rest of the type. It is perhaps the logo for the festival.
“The words seem to have been written by foot, and, as this poster entitled “Danse 2000 Montpellier 20e Festival International” shows, it is not a bad job of prehensile movement.” (Escrito)
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